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All customers of the online travel agency Thomas Cook now have access to a mobile app. They can book packages on iOS and Android devices - whether for city breaks or longer holidays.
The introduction of the Thomas Cook app for UK holidaymakers means that they can book dynamic packages in a single transaction, choosing from hundreds of airlines and tens of thousands of hotels worldwide. All travel is covered by an ATOL licence issued by the Civil Aviation Authority and insured under ABTA - the UK's association of travel agents. Importantly, holiday packages offer a lowest price guarantee, so users are assured of the best deal available on the market at any given time.
“We wanted users to be able to comfortably and quickly plan their trips here and now, in one place. With the introduction of the app, we offer a one-stop service: from flights to accommodation to support during the holiday," says Alan French, Chief Holidays Officer at eSky Group and Thomas Cook online travel agency.
The mobile channel is gaining ground
“A global trend shows that although customers' holiday and city break bookings are still more likely to end up on a computer, the share of the mobile channel in sales is increasing. As eSky Group, we consistently focus on multichannel, but we see that smartphones are the future. Our Thomas Cook app is becoming not only a tool for purchasing entire tours, but also a personal guide that inspires travel in a simple way”, adds Alan French of eSky Group and Thomas Cook.
Thomas Cook app in a nutshell
The Thomas Cook app is a travel planning and management tool developed by the eSky Group's in-house development team. Users have the option to flexibly search for holiday dates, indicating their preferred period or number of days of travel. When purchasing packages from Thomas Cook's online travel agency, users can choose from a range of payment methods, including Mastercard and Visa cards, Google Pay, Apple Pay.
Thomas Cook app is available for download here: https://smart.link/o7fw6r5f3t4c6.